The process of creating a video. A good one.
Videos are not just a sequence of pretty images.
It is also important your video has a goal. Who is your target audience, what do you want to share with them and which format suits here?
This is what we think about at Yune, before we start our production. The creative process for videos overlaps with that of visuals or text: strategy, creation and production also happens when you make a video.